A Foolproof Method For Great Rich Media Ads 

A Foolproof Method For Great Rich Media Ads 

The benefits which rich media ads offer cannot be overemphasized. They offer a better engagement and response rates when compared to conventional advertisement that marketers can use to market their brands. There are many forms and tools which rich media can be implemented in and the one you choose depends on the unique circumstances. Here are fantastic tools, media and methods which professional marketers can pass their marketing messages to their clientele in an easy, forceful and effective manner.

Self publishing platforms: Self publishing platforms are among the most fantastic tools for brands, business executives, marketers and advertisers. This is due to the fact that it enables them create rich media ads that integrate graphics, videos, photos and texts in the most seamless way possible. One great thing with these sites is that you don’t have to be a techie to use it. Anyone, even without the slightest idea in the world of design can use it with comfort. This makes it much easier for people who are not technologically savvy to use it and manage to achieve great looking ads that will entice their targeted population.

Podcasts: Podcasting provides businesses with ways of broadcasting their content and attract a massive following. There are still many people out there who rarely watch videos or read texts and so podcasts is one of the ways to reach out to them. With time, people who watch podcasts will perhaps become your clients.

Web design agency: There are many able and reputable agencies that can help business entities come up with attractive rich media advertisements. They have all sorts of tools to use for this kind of task. However, they are mostly useful for marketers, brand owners and business executives who don’t have the right technical knowledge or who do not have the time to create high quality rich media ads. It’s also a great choice for those who want to create rich media ads which can easily stand out among the competition.

Whitepapers: The use of whitepapers has emerged as among the tools which should never be forgotten by brand advertisers. White papers are known to be very persuasive and this can be of great help on matters which needs to reach your users. Using whitepapers also helps your readers to earn trust. Buy or use your product therefore making it of great help in the long run.

Videos: There are several video websites which can be used to advertise your brands. According to predictions by Cisco, videos will take a whopping 67% of internet traffic by the end of 2017. Because of this, every content marketer should ensure that videos are included in their marketing strategy. What’s even more fantastic is the fact that all of the available video sites have rich media ads capability.

Conclusion

The above foolproof tools can be used by marketers to present their current and targeted customers with rich media ads. If used well, the above methods can help deliver fantastic results. You can opt to use one of many of the above methods to pass your rich media ads to targeted customers.

 

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Posted in: Rich Media

About the Author:

Stefanie is the specialist in Mobile Advertising at justAd, a leading self-service advertising platform that enables advertisers to create highly engaging rich media ads for mobile. She is chief writer and editor of Mobile Ad Geek, a blog for mobile advertising and marketing experts. Follow her on Twitter @MobileAdGeek

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